Charles Saatchi has been one of the moving forces of the modern age. Founder of global advertising agency, Saatchi & Saatchi, and the most important art collector of our time, he's vigorously shaped the contemporary art scene while remaining a reclusive, even elusive, figure. He was selected by the BBC as one of the 60 'New Elizabethans' who have most influenced the past 60 years. His previous bestselling books include Be The Worst You Can Be in which he answered questions from journalists, critics and members of the public with brutally frank candour.