Marketing (Collins Business Secrets)

Marketing (Collins Business Secrets)

By: Peter Spalton (author)eBook

Description

The marketing secrets that experts and top professionals use. Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:• Position your product for a target market• Build a brilliant marketing plan• Create stunning branded marketing materials• Use memorable publicity to build market interest• Take advantage of new technology

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Product Details

  • publication date: 29/04/2010
  • ID: 9780007358946
  • series: Collins Business Secrets
  • book language: en
  • publisher: HarperCollins Publishers
  • publisher imprint: HarperCollins Business

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