4 Routes to Entrepreneurial Success
By: John B. Miner (author)Paperback
1 - 2 weeks availability
Based on 20 years of research of a systematic seven-year study of 100 entrepreneurs, this book details the distinctive characteristics of each personality type--Personal Achiever, Supersalespeople, Real Managers, and Expert Idea Generators-- and explains why they succeed or fail.
Introduction: four types of entrepreneur, four ways to succeed. The personal achiever entrepreneur; how personal achievers succeed or fail; the supersalesperson entrepreneur; how supersalespeople succeed or fail; the real manager entrepreneur; how real managers succeed or fail; the expert idea generator entrepreneur; how expert idea generators succeed or fail; when more than one pattern is prominent - the complex entrepreneur; assessing entrepreneurial talent - your own and others'; do women possess different patterns and follow different routes?; educating for entrepreneurship; what if I lack any strong entrepreneurial pattern?. Appendix: measuring the entrepreneurial patterns.
Number Of Pages:
- ID: 9781881052821
- Saver Delivery: Yes
- 1st Class Delivery: Yes
- Courier Delivery: Yes
- Store Delivery: Yes
Prices are for internet purchases only. Prices and availability in WHSmith Stores may vary significantly
© Copyright 2013 - 2017 WHSmith and its suppliers.
WHSmith High Street Limited Greenbridge Road, Swindon, Wiltshire, United Kingdom, SN3 3LD, VAT GB238 5548 36