A Framework for Applying Analytics in Healthcare: What Can be Learned from the Best Practices in Retail, Banking, Politics, and Sports

A Framework for Applying Analytics in Healthcare: What Can be Learned from the Best Practices in Retail, Banking, Politics, and Sports

By: Dwight McNeill (author)Hardback

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In A Framework for Applying Analytics in Healthcare, Dwight McNeill shows healthcare analysts and decision-makers exactly how to adapt and apply the best analytics techniques from retail, finance, politics, and sports. McNeill describes each method in depth, presenting numerous case studies that show how these approaches have been deployed and the results that have been achieved. Most important, he explains how these methods can be successfully adapted to the most critical challenges you now face in your healthcare organization. From predictive modeling to social media, this book focuses on innovative techniques with demonstrated effectiveness and direct relevance to healthcare. You'll discover powerful new ways to manage population health; improve patient activation, support, and experience of care; focus on health outcomes; measure what matters for team performance; make information more actionable; and build more customer-centric organizations.

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About Author

Dwight McNeill, Ph.D., MPH, President of WayPoint Health Analytics, consults with organizations on healthcare analytics to improve business decision-making, engage customers/patients to produce health, and optimize healthcare financing and delivery. He is a Lecturer at Suffolk University Sawyer School of Management and Lead Faculty Member at the International Institute for Analytics' Health Care & Life Sciences Analytics Research Council. He has been a guest lecturer at several universities, including Brandeis, Harvard, and Duke. He has worked in corporate settings--most recently for IBM as Global Leader for Business Analytics and Optimization for the Healthcare Industry--and in government settings at the federal (Agency for Healthcare Research and Quality) and state (Commonwealth of MA) levels. McNeill is the coauthor of The Value of Building Sustainable Health Care Systems: Capturing the Benefits of Health Plan Transformation and Building Organizational Capacity: A Cornerstone of Health System Reform.


Chapter 1: Overview 1 Chapter 2: Healthcare 19 Chapter 3: Retail 57 Chapter 4: Politics (Presidential Election Campaigns) 83 Chapter 5: Banking 113 Chapter 6: Sports 141 Chapter 7: The Top Healthcare Analytics Adaptations 167 Chapter 8: A Framework for Adopting Innovations 179 Endnotes 209 Index 229

Product Details

  • publication date: 18/06/2013
  • ISBN13: 9780133353747
  • Format: Hardback
  • Number Of Pages: 300
  • ID: 9780133353747
  • weight: 565
  • ISBN10: 0133353745

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