Access: Introduction to Travel & Tourism (2nd Revised edition)

Access: Introduction to Travel & Tourism (2nd Revised edition)

By: Marc Mancini (author)Paperback

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Description

Practical and easy to understand, the second edition of ACCESS: INTRODUCTION TO TRAVEL AND TOURISM is designed to prepare readers for a successful career in the travel, tourism and hospitality industry. This edition has been updated to include new content and expanded topics in order to ensure that readers understand all facets of the travel business. With updated coverage of technology,new profiles of industry leaders additional activities, refined graphics and full-color photos, this concise book provides readers with a wealth of practical information designed to help them refine their research skills, respond to real-world scenarios, identify key concepts, and remember critical information.

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About Author

Marc Mancini is one of the travel industry's best-known speakers, educators, and consultants. His writing and video production credits include 12 books, 32 videos, dozens of training websites, and more than 300 articles, with some syndicated by the Los Angeles Times. He has appeared on CNN, ABC's Good Morning America, and Showtime. An Adjunct Professor of Travel at West Los Angeles College, Dr. Mancini was named Educator of the Year by the International Society of Travel and Tourism Educators, and in 2010 received ASTA's Diamond Award. His consulting clients include American Express, Marriott, CLIA, Holland America, AAA, Norwegian Cruise Line, Lufthansa, and the Hawaiian Visitors and Convention Bureau. Dr. Mancini holds a BA degree from Providence College, and an MA, MS, and PhD from the University of Southern California.

Contents

1. Going Places: An Overview of the Travel Industry. 2. Ribbons in the Sky: The Air Transportation Industry. 3. Taking to the Skies: Airports, Airfares, and Air Tickets. 4. Homes Away from Home: The Hospitality Industry. 5. Dealing with Dreams: The Travel Agency Industry. 6. Better by the Bunch: The Tour Industry Today. 7. Magic at Sea: The Cruise Industry. 8. Extra Specials: Other Segments of the Travel Industry. 9. Here, There, Almost Anywhere: The Geography of Travel. 10. Making Connections: How to Market, Sell to, and Serve the Traveling Public. 11. Techno-Travel: How Technology Has Changed Everything 12. This and That. Glossary. Index.

Product Details

  • publication date: 02/03/2012
  • ISBN13: 9781133687030
  • Format: Paperback
  • Number Of Pages: 320
  • ID: 9781133687030
  • weight: 584
  • ISBN10: 1133687032
  • edition: 2nd Revised edition

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