Adcult USA: The Triumph of Advertising in American Culture
By: James Twitche (author)Hardback
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-- Philadelphia Inquirer
James B. Twitchell is the author of many books, including Carnival Culture: The Trashing of Taste in America, and Lead Us Into Temptation: The Triumph of American Materialism, both published by Columbia.
Preface 1. Plop, Plop, Fizz, Fizz: American Culture Awash in a Sea of Advertising 2. We Build Excitement: The Delivery of Adcult 3. Strong Enough for a Man but Made for a Woman: The Work of Adcult 4. Halo Everybody, Highlow: Adcult and the Collapse of Cultural Hierarcy 5. Takes a Licking, but Keeps on Ticking: The Future of AdcultSelective Bibliography Index
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- ID: 9780231103244
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