This comprehensive history of Japanese animation draws on Japanese primary sources and testimony from industry professionals to explore the production and reception of anime, from its early faltering steps, to the international successes of Spirited Away and Pokemon.
Jonathan Clements is an anime historian. He is co-author of The Anime Encyclopedia: A Guide to Japanese Animation Since 1917, former editor of Manga Max magazine, and has been a translator, voice director or voice actor on over 70 anime productions.
Acknowledgments.- Introduction: What Do We Talk About When We Talk About Anime?.- 1. Kid Deko's New Picture Book: Early Cartoons in Japan 1912-21.- 2. The Film Factories: Animation Technique and Technology 1921-37.- 3. The Shadow Staff: Japanese Animation at War 1931-48.- 4. The Seeds of Anime: Japanese Animation Industries 1946-62.- 5. Dreams of Export: Toei Doga and MOM Production 1953-67.- 6. Warrior Business: Tezuka's Anime Revolution in Context 1961-67.- 7. The Brown Screen: Trended Change in Japanese Animation 1966-83.- 8. The Third Medium: The Transformation of Ownership and Access 1977-96.- 9. The Pokemon Shock: Anime Goes Global 1984-97, 1997-2006.- 10. The Digital Engine: New Technologies in Animation 1983-2012.- Epilogue: The End of Anime's First Century.- Bibliography.- Index.