Ants, Galileo and Gandhi: Designing the Future of Business Through Nature, Genius and Compassion

Ants, Galileo and Gandhi: Designing the Future of Business Through Nature, Genius and Compassion

By: Sissel Waage (editor), Ray Anderson (contributor)Paperback

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Although sustainability efforts in business are still a work in progress, it is increasingly clear that key elements of a new generation of enterprises will be radically different from those of our contemporary modern industrial economy. The core distinctions between what currently exists and what is being created are communicated in this book through the compelling metaphor of Ants, Galileo, and Gandhi. This collection, developed from The Natural Step's conference on Sustainability and Innovation in 2002, provides radical ideas for generating a new perspective on the dynamics of business systems. "Ants" symbolise the lessons to be learned from nature and the dependence of individual beings on broader, complex systems. "Galileo" embodies brilliance in perceiving and proving that the current paradigm is flawed. 'Gandhi' exemplifies exceptional compassion in fighting for fundamental change. All of these attributes are increasingly relevant in a world where, globally, we are experiencing both a steady decline in life-supporting resources and rising demands. Recognition of these challenges is sparking innovation within the private sector where the first glimmers of systemic change can be seen. The book examines the emergence of 21st-century enterprises that recognise their reliance on broad social and ecological systems ("ants"), incorporate sparks of genius rooted in rigorous analyses ("Galileo"), and acknowledge the importance of compassion and determination within any endeavour ("Gandhi"). With contributions from Ray Anderson, Gretchen Daily, Karl-Henrik Rob

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About Author

Sissel Waage is Director of the research programme at The Natural Step's US office. She has been working on sustainability, conservation and development issues for over ten years and has experience on three continents. Dr Waage has conducted research on a range of topics, including natural resource-based businesses and economies, community-based conservation, collaborative decision-making and consensus-building processes. Prior to joining The Natural Step, she worked with Sustainable Northwest and facilitated the establishment of a new community conservation-based developed organisation in rural north-eastern Oregon. Dr Waage has also served as a programme officer in the East and Southern Africa Programme of the World Wide Fund for Nature (WWF), where she collaborated with public-sector and private-sector partners to design and manage conservation-based development projects. She has also worked at a forest research station and several other conservation and development organisations. Dr Waage completed her PhD at the University of California, Berkeley, in the Department of Environmental Science, Policy and Management, and received her Bachelor of Arts degree from Amherst College, in Massachusetts. She has also studied at the University of Oslo, in Norway, as a Fulbright Scholar, and at the National University of Singapore.


Preface 1. Introduction: envisioning the prototypical company of the 21st century Ray Anderson, Interface Inc., Atlanta, GA, USA Part 1: The transition to sustainability-oriented enterprises 2. Understanding nature's services to societies Gretchen Daily, Stanford University, California, USA, and Katherine Ellison, Investigative Journalist, California, USA 3. Reconsidering business from a systems perspective: the paradigm shift to sustainability-oriented enterprises and financial services Sissel Waage, The Natural Step, California, USA 4. Integrating sustainability into business strategy and operations: applying The Natural Step approach and framework and backcasting from principles of sustainability Karl-Henrik Robert, Blekinge Technical University and The Natural Step, Sweden Part 2: Case studies of evolving business initiatives 5. Sustainability and dematerialisation at Hewlett Packard David Hudson, Consultant to Hewlett Packard, USA, and Lynelle Preston, Sustainability Manager, Hewlett Packard, USA 6. Engaging in change management: transformation through sustainability strategy at Norm Thompson Outfitters Derek Smith, Norm Thompson Outfitters, Oregon, USA 7. Recreating natural-resource-based businesses: sustaining the land and communities in the US New Northwest Cecilia Danks, University of Vermont, USA, and Martin Goebel and Karen Steer, Sustainable Northwest, Oregon, USA 8. Growing a sustainable business: establishing and financing new ecologically and socially restorative ventures Matthew A. Klein, Verdant Power, Washington, DC, USA Part 3: Case studies from the financial services sector 9. Screening for sustainability: a case study of the Dow Jones Sustainability Index Alois Flatz, SAM Sustainable Asset Management, Switzerland 10. Banking on sustainability: A case study of Shorebank Enterprise Pacific Jennifer Sokolove, University of California at Berkeley, USA Part 4: Reporting and accountability 11. Improving sustainability disclosure: the Global Reporting Initiative Guidelines Allen L. White, Special Advisor to the Global Reporting Initiative, USA Part 5: Pathways forward to organisational and societal change 12. Organisational change for sustainability within enterprises and financial services Sissel Waage, The Natural Step, California, USA, and Juli Torok, Independent Consultant, Berkeley, California, USA 13. Catalysing action and organisational change: the role of personal and group (re)vitalisation in sustainability initiatives Hilary Bradbury, Case Western Reserve University, Ohio, USA 14. Conclusion: a shift toward sustainability within companies and the financial services sector Sissel Waage, The Natural Step, California, USA

Product Details

  • publication date: 01/10/2003
  • ISBN13: 9781874719717
  • Format: Paperback
  • Number Of Pages: 272
  • ID: 9781874719717
  • weight: 440
  • ISBN10: 1874719713

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