Bringing together the expertise of rhetoricians in English and communication as well as media studies scholars, Arguments about Animal Ethics delves into the rhetorical and discursive practices of participants in controversies over the use of nonhuman animals for meat, entertainment, fur, and vivisection. Both sides of the debate are carefully analyzed, as the contributors examine how stakeholders persuade or fail to persuade audiences about the ethics of animal rights or the value of using animals.
Greg Goodale is assistant professor of communication studies at Northeastern University. Jason Edward Black is assistant professor of communication studies at the University of Alabama.
Chapter 1 Ch 1: Rhetoric and "Animals": A Long History and Brief Introduction Part 2 Part 1: Rhetorical Theory at the Human/Nonhuman Animal Boundary Chapter 3 Ch. 2: Embracing Humanimality: Deconstructing the Human/Animal Dichotomy Chapter 4 Ch. 3: How to Do Things Without Words: Whisperers as Rustic Authorities on Interspecies Dialogue Chapter 5 Ch. 4: The Battle Within: Understanding the Persuasive Affect of Internal Rhetorics in the Ethical Vegetarian/Vegan Movement Part 6 Part 2: Critiques of Animal Ethics Rhetoric Chapter 7 Ch. 5: I'm Too Sexy for Your Movement: An Analysis of the Failure of the Animal Rights Movement to Promote Vegetarianism Chapter 8 Ch. 6: PeTA and the Rhetoric of Nude Protest Chapter 9 Ch. 7: Biting Back at the Empire: The Anti-Greyhound Racing Movement's Decolonizing Rhetoric as a Countermand to the Dog Racing Industry Part 10 Part 3: Critiques of Animal Management Rhetoric Chapter 11 Ch. 8: The Biomedical Research Industry and the End of Scientific Revolutions Chapter 12 Ch. 9: Protection from "Animal Rights Lunatics": The Center for Consumer Freedom and Animal Rights Rhetoric Chapter 13 Ch. 10: Whale Wars and the Public Screen: Mediating Animal Ethics in Violent Times Part 14 Part 4: A Critique of Animal Ethics and Animal Management Rhetoric Chapter 15 Ch. 11: Feral Horses: Logos, Pathos and the Definition of Christian Dominion