Corporate Co-Evolution is a work of major scholarship that develops broad macro-economic principles of corporate strategy by examining and analyzing the history and growth of Telemig, a major Brazilian telecommunications company. * Analyzes the different domains of the corporate environment - economic, social, cultural and political - that impact on the evolution of companies * Traces the multi-level changes in a major Brazilian telecommunications company, uncovering the dynamics of change over the course of 30 years * Develops a broader contextual and historical perspective that enriches our understanding of today's international corporate environment * Includes a general introduction to the complex political factors in the corporate environment that impact the growth of companies * Co-authored by internationally-renowned author and business consultant, John Child
Suzana Rodriguez is a Professor of International Business and Organization at Birmingham Business School. John Child is Chair of Commerce at Birmingham Business School. He is the author of the classic text: Organization and author or co-author of 18 books and more than 120 articles.
Series Editors' Foreword. Part I: Introduction. 1 Perspectives on Corporate Evolution. 2 The Economic and Political Context of Telecommunications in Brazil. 3 Scope and Method. Part II: Historical Co-evolution. 4 Foundations 1953-1985. 5 Politicization 1985-1993. 6 Reconstruction and Demise 1993-2000. Part III: Multi-dimensional Co-evolution. 7 Organizational Culture. 8 Corporate Identity. 9 Metaphors and Reflective Imaging. 10 The Politics of Learning. Part IV: Theoretical Development. 11 A Political Interest Theory of Corporate Co-evolution. Index
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- ID: 9781405121644
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