Cruises: Selecting, Selling, and Booking (2nd Revised edition)
By: Juls Zvoncheck (author)Paperback
More than 4 weeks availability
This is a comprehensive reference for individuals who will be selling cruises as part of their travel agency/travel sales job. It presents a complete overview of the cruise industry from development through administration and marketing and sales. There is also extensive detail on the cruise product: the ship, living quarters, public rooms, dining, entertainment, and shipboard activities.
1. A Look Backward. 2. The Cruise Product. 3. Common Cruise Ship Term. 4. Stateroom Selection. 5. The Cruise Market. 6. Information Sources. 7. Reservation Procedures. Appendices: A. Cruise Line Reservation Information. B. Cruise Line Menus. C. Cruise Line Programs. D. Fact Sheets. E. Staterooms, Deck Plans, and Fares. F. A Cruise Brochure. Index.
Number Of Pages:
- ID: 9780131926912
2nd Revised edition
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