Doing Ethnography (Introducing Qualitative Methods Series)

Doing Ethnography (Introducing Qualitative Methods Series)

By: Giampietro Gobo (author)Hardback

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With regular exercises, lists of key terms and points and self-evaluation checklists, "Doing Ethnography" systematically describes the various phases of an ethnographic inquiry and provides numerous examples, suggestions and advice for the novice ethnographer. Ethnography seeks to understand, describe and explain the symbolic world lying beneath the social action of groups, organizations and communities. This book clearly sets out the coordinates and foundations of this increasingly popular methodology. Giampietro Gobo discusses all the major issues, including the research design, access to the field, data collection, organisation and analysis, and communication of the results.

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About Author

Giampietro Gobo, Ph.D., is Professor of Methodology of Social Research and Evaluation Methods at the Department of Social and Political Studies - University of Milan. He has published over fifty articles in the areas of qualitative and quantitative methods. His books include Doing Ethnography (Sage 2008) and Qualitative Research Practice (Sage 2004, co-edited with C. Seale, J.F. Gubrium and D. Silverman). He is currently engaged in projects in the area of workplace studies.


PART ONE: THE METHODOLOGY What Is Ethnography? Method or Methodology? Locating Ethnography in the Methodological Landscape Ethnographic Methodology Approaches, Scholars and Modes New Ethnographic Styles Designing Research Project Management PART TWO: COLLECTING MATERIALS Entering the Field Ethical Dilemmas How to Observe What To Observe Social Structures, Talks and Contexts Ethnographic Interviewing Crafting Ethnographic Records PART THREE: ANALYZING MATERIALS Coding and Analyzing Ethnographic Records Politics of Accountability PART FOUR: AUDIENCES Communicating Findings, Writing Ethnographies Leaving the Field The 'Observation Society' A Chance for Applied Ethnography Finale

Product Details

  • publication date: 11/04/2008
  • ISBN13: 9781412919203
  • Format: Hardback
  • Number Of Pages: 376
  • ID: 9781412919203
  • weight: 812
  • ISBN10: 1412919207

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