Entrepreneurship and the Creative Economy: Process, Practice and Policy

Entrepreneurship and the Creative Economy: Process, Practice and Policy

By: Anne de Bruin (editor), Colette Henry (editor)Hardback

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Entrepreneurship and the Creative Economy contains a range of theoretical and empirically based research contributions that collectively consider and debate the process, policy and practice of the creative economy. The `creative economy' and the broad spectrum of creative industries that it encompasses, is increasingly important in the 21st century's global economy. In challenging economic conditions, creative industries are both politically and economically appealing with governments around the world now recognising their potential as a source of employment and entrepreneurial endeavour. As such, this informative book will play a vital part in furthering our understanding of the creative industries and the role they play in economic development. This enlightening compendium, researched by leading authors in the field, will prove invaluable for students, academics and researchers in the fields of creative entrepreneurship, creative industries and the creative economy.

About Author

Edited by Colette Henry, Head of School of Business and Humanities, Dundalk Institute of Technology, Ireland and Adjunct Professor of Entrepreneurship, UiT-The Arctic University of Norway, Tromso, Norway and Anne de Bruin, Professor of Economics, School of Economics and Finance and Director, New Zealand Social Innovation and Entrepreneurship Research Centre, Massey University, New Zealand


Contents: 1. Introduction Colette Henry and Anne de Bruin 2. The Creative Industries Definitional Discourse Simon Roodhouse 3. Socializing Creativity: Entrepreneurship and Innovation in the Creative Industries Calvin Taylor 4. The Evidence so Far: Calling for Creative Industries Engagement with Entrepreneurship Education Policy and Development Andy Penaluna and Kathryn Penaluna 5. Creative Methodologies for Understanding a Creative Industry Ted Fuller, Lorraine Warren and Sally Jane Norman 6. Action Learning in New Creative Ventures: The Case of SPEED David Rae 7. Reconciling Economic and Creative Performance: Insights from a Creative Business Service Start-up Brian V. Tjemkes 8. The Emergence of the Serious Game Industry: To Play or Not to Play Patricia G. Greene 9. Coping with the Cutting Edge: Enterprise Orientations and the Creative Challenges of Start-up in the Fashion Design Sector in New Zealand Colleen Mills 10. Music to Our Ears: New Market Creation and Creative Influences in the Popular Music Industry Erik Noyes, Salvatore Parise and Elaine Allen Index

Product Details

  • ISBN13: 9781848447691
  • Format: Hardback
  • Number Of Pages: 240
  • ID: 9781848447691
  • ISBN10: 1848447698

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