Assuming no prior mathematical knowledge, this approachable and straightforward text covers the essential mathematical skills needed by business and management students at undergraduate and MBA level. Clare Morris uses a clear and informal narrative style with examples, painlessly leading the reader through fundamental mathematical principles.
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CLARE MORRIS is Dean of Quality and Standards Development at the University of Gloucestershire, UK, and has been involved in setting up the QAA benchmarks for business degree courses. She is author of the market-leading text, Quantitative Approaches in Business Studies. Clare has previously taught at Warwick and Cardiff Universities and is also an Open University lecturer. EMMANUEL THANASSOULIS is Professor of Management Sciences within the Operations & Information Management Group at Aston Business School, UK.