Franchise Management For Dummies

Franchise Management For Dummies

By: Joyce Mazero (author), Michael H. Seid (author)Paperback

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* Pick the perfect franchise opportunity for you * Become a commercial or social franchisor * Must-have training and legal information online Buy, own, and operate a franchise If you want to be your own boss and stand on the shoulders of franchise giants, this accessible guide makes it easier than ever before. For franchisees, it takes you from the first steps of prospecting for a franchise to getting it up and running successfully. For prospective commercial and social franchisors, it explains how to determine if a business is franchisable and discusses how to properly design and develop a franchise system that you can grow and support. inside * Evaluate franchise opportunities * Become a successful franchisor * Join the growing social franchise sector * Build your brand * Grasp important legal issues * Plan for future expansion * Keep the cash flowing

About Author

Michael H. Seid is the founder and Managing Director of MSA Worldwide, the leading strategic and tactical advisory firm in franchising. Joyce Mazero is a partner and Co-Chair of Gardere's Global Supply Network Industry Practice, internationally recognized and trusted legal advisors dedicated to excellence in franchising. Find handy resources including sample forms, checklists, and straightforward advice at

Product Details

  • ISBN13: 9781119337287
  • Format: Paperback
  • Number Of Pages: 432
  • ID: 9781119337287
  • weight: 582
  • ISBN10: 1119337283

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