Gift Giving: a Research Anthology

Gift Giving: a Research Anthology

By: Otnes (author)Paperback

More than 4 weeks availability

Description

"Gift Giving" brings together 21 scholars from a variety of disciplines including consumer behavior, communications, and sociology who are dedicated to the understanding of what motivates gift selection, presentation, and incorporation of a gift into a person's life."

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Product Details

  • publication date: 31/12/1996
  • ISBN13: 9780879727062
  • Format: Paperback
  • Number Of Pages: 247
  • ID: 9780879727062
  • weight: 372
  • ISBN10: 0879727063

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  • 1st Class Delivery: Yes
  • Courier Delivery: Yes
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