Grinding it Out: The Making of Mcdonalds

Grinding it Out: The Making of Mcdonalds

By: Ray Kroc (author), Robert Anderson (author)Paperback

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Description

Few entrepreneurs can claim to have actually changed the way we live, but Ray Kroc is one of them. Hisrevolutions in food service automation, franchising, shared national training and advertising have earned him aplace beside the men who founded not merely businesses but entire new industries.But even more interesting than Ray Kroc the business legend is Ray Kroc the man. Not your typical self-madetycoon, Kroc was 52 when he met the McDonald brothers and opened his first franchise. Now meet Ray Kroc, theman behind the business legend, in his own words. Irrepressible enthusiast, perceptive people-watcher, and bornstoryteller, he will fascinate and inspire you. You'll never forget Ray Kroc.

About Author

Ray Kroc (1902-1954) was a businessman, generally credited with building the McDonald's restaurant chain into one of the successful corporations in the world

Product Details

  • ISBN13: 9781250130280
  • Format: Paperback
  • Number Of Pages: 256
  • ID: 9781250130280
  • ISBN10: 125013028X

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  • Saver Delivery: Yes
  • 1st Class Delivery: Yes
  • Courier Delivery: Yes
  • Store Delivery: Yes

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