How to Succeed in Cyberspace

How to Succeed in Cyberspace

By: Colin Haynes (author)Paperback

More than 4 weeks availability

Description

This book is designed to help people, whether in large corporations or the smallest of enterprises, to venture with confidence into cyberspace. Written in non-technical language by a businessman for other business people, it highlights the many opportunities emerging for enterprise and personal career development. Contents: What is cyberspace?; Marketing and communicating around the world; Marketing research in cyberspace; Where to locate your business premises in both cyberspace and the real world; How to set up your cyberspace business presence; The new languages of cyberspace: how to build your business site on the web; Collecting the money; Your cyberspace business plan: don't forget the human values; Your shopping list of hardware and software products and programs; Every cyberspace entrepreneur is a publisher; Producing and packaging cyberspace disk products; New business models for the new information age; Glossary; Index.

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Contents

What is cyberspace? - first steps into the online universe; marketing and communicating around the world; marketing research in cyberspace; where to locate your business premises in both cyberspace and the real world; how to set up your cyberspace business presence; the new languages of cyberspace; how to build your business site on the web; collecting the money; your cyberspace business plan; don't forget the human values; your shopping list of hardware and software products and programs; dare to be different - every cyberspace entrepreneur is a publisher; producing and packaging cyberspace disk products; new business models for the new information age.

Product Details

  • publication date: 01/12/1995
  • ISBN13: 9780851423555
  • Format: Paperback
  • Number Of Pages: 224
  • ID: 9780851423555
  • weight: 582
  • ISBN10: 0851423558

Delivery Information

  • Saver Delivery: Yes
  • 1st Class Delivery: Yes
  • Courier Delivery: Yes
  • Store Delivery: Yes

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