How to Write Marketing Copy That Gets Results (Institute of Management)

How to Write Marketing Copy That Gets Results (Institute of Management)

By: James Essinger (author)Paperback

More than 4 weeks availability

Description

Whether producing sales leaflets, corporate brochures, newspaper advertising or business-to-business letters, most managers, especially marketing manangers and executives, need to write good, clear and effective copy. This book shows them how.

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Product Details

  • publication date: 27/02/1996
  • ISBN13: 9780273620471
  • Format: Paperback
  • Number Of Pages: 192
  • ID: 9780273620471
  • weight: 662
  • ISBN10: 0273620479

Delivery Information

  • Saver Delivery: Yes
  • 1st Class Delivery: Yes
  • Courier Delivery: Yes
  • Store Delivery: Yes

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