The inspirational business story of Huawei: how to grow from start up to world leader in two decades...
With over 170,000 employees in more than 170 countries and regions, serving more than one-third of the world's population, how does entrepreneur Ren Zhengfei manage a telcoms giant called Huawei? What is the secret to Huawei's global success?
In 1987, a 44-year-old man founded a telecom equipment-trading firm in Shenzhen, China, with start-up capital of $5,000. In 29 years, it grew to become the largest telecoms company in the world.
This book goes behind the scenes to explore the story of what Ren Zhengfei did differently, how the company he started reached the top spot, and why Huawei is known as a "collective" and not a private company:
Learn how this Chinese start up business became an international success
Understand the business strategy, leadership skills and management philosophy of Huawei's entrepreneurial founder
Get tips, inspiration and motivation for your own business start-up.
14 years of meticulous research and 136 senior management and employee interviews reveal how Huawei's international business success lies in its ability to transform the intellectual elite into a band of soldiers with the same set of values and resolve, while at the same time preventing a culture of subservience.
This fascinating story provides a unique glimpse into the machinations of one of the world's most powerful companies.
"The company serves as an example for many Chinese entrepreneurs striving to go global, and also presents valuable lessons for Western companies striving to integrate Eastern and Western values and ways of looking at business." - Co-author David De Cremer, KPMG Professor of Management Studies at Cambridge Judge Business School
Tian Tao is a member of the Huawei International Advisory Council and codirector of Ruihua Innovative Research Institute at Zhejiang University, Hangzhou, China. In 1991, Tao founded Top Capital, the first Chinese magazine on private equity investment, and has served as its editor-inchief since then. He worked as a publisher of Popular Science (Chinese edition) from 1995 to 1997. In the past 20 years, Tao has started a number of businesses in advertising, publishing, and the media industry. He also cofounded two IT companies, Beijing Umessage Information Technology Co. and Hillstone Networks Co. Tao is a lover of several sports, including swimming and golf. David De Cremer is the KPMG professor in management studies at Judge Business School, University of Cambridge, and an advisor to the Novartis AG ethics-based compliance initiative (Switzerland). He was named the most influential economist in the Netherlands (2009-10) and named one of the Global Top Thought Leaders in Trust (2016) by the organization Trust Across America. He has been awarded many international scientific awards, published more than 200 academic articles, and written popular books with his latest one being The Proactive Leader: How to Overcome Procrastination and Be a Bold Decision-Maker. Wu Chunbo is a professor and PhD supervisor at Renmin University of China, Beijing. He earned his PhD in economics from the same university in 1998 and has served as the dean of the Institute of Organization and Human Resources, School of Public Administration, Renmin University of China. He has been serving as a senior corporate management advisor for Huawei since 1995. Playing tennis is his favorite hobby.
Foreword by Simon Murray Foreword by Admiral William (Bill) A. Owens Foreword by Mikael Lindstrom Preface: No One is an Authority on the Huawei Story Acknowledgments Introduction: Business Management Philosophy: The Mysterious Power behind Huawei's Success Common Sense and Truth: Customer Centricity The Soul of Business: Dedication is the Key to Success Openness: A Matter of Life and Death Compromise: The Law of the Jungle Philosophy of Grayness: Fueling and Controlling Desire Self-criticism: Vitality is the Soul of An Organization On Change (I): Seven Prohibitions and Eight Symptoms On Change (II): Purpose Above All Leadership at Huawei: The Essence and Application of Power and Influence Addendum: Future Shock and China's Opportunities