Ib Business Management Print and Online Course Book Pack: Oxford Ib Diploma Programme

Ib Business Management Print and Online Course Book Pack: Oxford Ib Diploma Programme

By: Martin Mwenda Muchena (author), Loykie Lomine (author), Robert Pierce (author)Mixed Media

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Completely updated, with a new approach to most comprehensively cover the new 2014 syllabus, this print and online Course Book Pack includes a focus on the new concept-based learning requirement. Every topic is covered in depth, plus full assessment support drives high achievement and TOK links aligns learning to the IB ethos. * The most comprehensive coverage of the new 2014 syllabus, written by experienced IB teachers and workshop leaders * Completely overhauled to most comprehensively build the in-depth subject knowledge learners need for success * Fully embed the new concept-based learning requirement, addressing all of the key concepts that underpin the new syllabus including change, globalization and culture * Keep learning fresh and develop truly outward-looking learners via relevant case studies and a strong international focus * Rigorously prepare learners for assessment, with the only assessment support directly from the IBdriving high achievement * Thoroughly embrace the IB approach, with a strong focus on TOK, the learner profile * Fully comprehensive and directly supporting Study Guide cements all the key theory, for the best performance in assessment * Chapter on the updated intenal assessment supports best practice * Multiplatform access, compatible with PCs, Macs, iPads, tablets and more * Includes one print course book and one online course book * The license expires on 31st December 2022

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About Author

Martin Mwenda Muchena is based at the United World College of South Africa, where he teaches IB Diploma Business Management and Economics.


1.1 Introduction to business management ; 1.2 Types of organizations ; 1.3 Organizational objectives ; 1.4 Stakeholders ; 1.5 External environment ; 1.6 Growth and evolution ; 1.7 Organizational planning tools (HL only) ; 2.1 Functions and evolution of human resource management ; 2.2 Organizational structure ; 2.3 Leadership and management ; 2.4 Motivation ; 2.5 Organizational (corporate) culture (HL only) ; 2.6 Industry/employee relations (HL only) ; 3.1 Sources of finance ; 3.2 Costs and revenues ; 3.3 Break-even analysis ; 3.4 Final accounts (HL included) ; 3.5 Profitability and liquidity ratio analysis ; 3.6 Efficiency ration analysis (HL only) ; 3.7 Cash flow ; 3.8 Investment appraisal (HL included) ; 3.9 Budgets (HL only) ; 4.1 The role of marketing ; 4.2 Marketing planning ; 4.3 Sales forecasting (HL only) ; 4.4 Market research ; 4.5 The four Ps ; 4.6 The extended marketing mix of seven Ps (HL only) ; 4.7 International marketing (HL only) ; 4.8 E-commerce ; 5.1 The role of operations management ; 5.2 Production methods ; 5.3 Lean production and quality management (HL only) ; 5.4 Location ; 5.5 Production planning (HL only) ; 5.6 Research and development (HL only) ; 5.7 Crisis management and contingency planning (HL only) ; 6. Internal assessment ; 7. Extended essay ; 8. External assessment

Product Details

  • publication date: 30/10/2014
  • ISBN13: 9780198354987
  • Format: Mixed Media
  • Number Of Pages: 416
  • ID: 9780198354987
  • weight: 1204
  • ISBN10: 0198354983

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  • Saver Delivery: Yes
  • 1st Class Delivery: Yes
  • Courier Delivery: Yes
  • Store Delivery: Yes

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