Illustrating Statistical Procedures: For Business Behavioural & Social Science Research (2nd edition)

Illustrating Statistical Procedures: For Business Behavioural & Social Science Research (2nd edition)

By: Ray W. Cooksey (author)Paperback

1 - 2 weeks availability

Description

Learning about statistics is a stressful activity for many people. This text is designed to painlessly acquaint students beginning researchers and statistical novices with a wide range of analytical possibilities. Through straightforward descriptions and concrete illustrations the text explores procedures ranging from the simple (e.g. graphs and correlations) to the complex (e.g. structural equation models and time series analysis). Readers will learn which of the analysis tools is best to apply for a given situation.

The text provides a conceptual overview in plain English of each procedurea's purpose use and application. Also included are discussions of some of the most important and fundamental statistical concepts which underpin many of the methods explored. To apply this knowledge information about currently available computer software to carry out specific statistical procedures is included.

Illustrating Statistical Procedures: For Business Behavioural & Social Science Research Second Edition provides a solid foundation on which to build more formal learning of statistics. Furthermore it provides the conceptual awareness needed to become an enlightened consumer of quantitative research findings. No matter what your initial knowledge you can learn statistics and be competent at using and interpreting them.

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About Author

Ray W. Cooksey is Professor of Organizational Behavior and Decision Making in the New England Business School at the University of New England (Australia). Since his appointment to UNE in 1982 he has taught and conducted research as a member of departments in three faculties including the Faculty of Education Faculty of Arts and the Faculty of Economics Business and Law. This background has provided him with a unique multi-disciplinary perspective on human behavior as well as on research methods and approaches to data analysis.

Product Details

  • publication date: 30/09/2014
  • ISBN13: 9780734611727
  • Format: Paperback
  • Number Of Pages: 440
  • ID: 9780734611727
  • weight: 1293
  • ISBN10: 0734611722
  • edition: 2nd edition

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