A fresh take on the vital business skill of networking
Networking is something that many of us dread and try to avoid at all costs. But no longer the sole remit of sales people, it has become a vital business skill for us all. Expected to negotiate effectively through our careers, social lives and online presence, networking 24/7 has become a real challenge. Many experts believe that you need to be super confident or a brilliant presenter in order to network to the best of your ability but networking has changed.
Let Stefan Thomas show you how to take a fresh look at Networking 2.0 and teach you how networking is no longer just something we do with other people and it's no longer an activity, it's a new way of thinking and acting. Instant Networking will show you how to build networking into all that you do, whether you're self-employed, fresh out of education and ready to take on the world or just ready to make your presence known.
Learn how to:
Combine networking, social media, marketing, and sales skills to give a full picture of how to network effectively
Explore how to establish your personal brand
Build networking into your existing day-to-day activities
Deal with the key challenges people face at networking events
1 Why instant networking? 1 2 Putting together your networking toolkit 13 3 Thinking differently about networking 33 4 Finding the right networking events 51 5 Making networking events work for you 63 6 Following up 83 7 How to instantly win on social media 99 8 Standing out on LinkedIn 123 9 Joining it all up 133 Further Reading 145 About the Author 147 Acknowledgements 149