International Retailing (2nd Revised edition)

International Retailing (2nd Revised edition)

By: Brenda Sternqu (author)Hardback

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Description

International Retailing, 2nd edition, lays the groundwork for understanding the retail environment in key countries around the world, including Australia, Korea, India, China, and members of the European Union. It concentrates on how legal, social, and economic measures have affected the distribution of consumer goods throughout the world and provide a conceptual framework for understanding future trends.

Product Details

  • ISBN13: 9781563674907
  • Format: Hardback
  • Number Of Pages: 640
  • ID: 9781563674907
  • weight: 1196
  • ISBN10: 1563674904
  • edition: 2nd Revised edition

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