Based on the authors' experience helping companies launch over 400 new products and businesses, Intrapreneuring in Practice gives managers at all levels examples and instructions on how to identify people within their organizations who behave like entrepreneurs. It also explains how to avoid classic mistakes while creating a climate that encourages intrapreneurship and directs intrapreneurial energy toward company goals.
Make your mistakes faster and cheaper; honouring the five people of innovation; creating the climate for innovation; training for entrepreneurs; choosing innovations that fit who you are; getting started; avoiding the classic new product mistakes; entrepreneuring within a structured development process; advice for hands-on innovators; what managers can do; what senior leaders can do; the future of the entrepreneurial organization; how to succeed as an entrepreneur.
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- ID: 9781576750612
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