Introducing Intercultural Communication... | WHSmith Books
Introducing Intercultural Communication: Global Cultures and Contexts (2nd Revised edition)

Introducing Intercultural Communication: Global Cultures and Contexts (2nd Revised edition)

By: Cindy Gallois (author), Shuang Liu (author), Zala Volcic (author)Hardback

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Introducing Intercultural Communication uses examples and case studies from around the world to situate communication theory in a truly global perspective. Covering the essentials from international conflict to migration and social networking, this book shows students how to master the skills and concepts at work in how we communicate and understand each other across cultural boundaries. Each chapter brings to life the links between theory and practice, and between the global and local, showing you how to understand the influence of your culture on how you view yourself and others. In this book: Theory boxes show you how to use key ideas in work contexts. Case studies from European, Chinese, Australian and American contexts give you a truly global perspective. Critical questions help you to challenge yourself. A full chapter gives practical tips on how to become an effective intercultural communicator. Annotated lists of further reading and free access to online SAGE journal articles assist you in your research. A companion website ( provides you with exercise questions, as well as extended reading lists. This book will guide you to success in your studies and will teach you to become a more critical consumer of information.


Introduction: Communicating in a Culturally Diverse SocietyPart 1: Challenges of Living in a Global SocietyContributors to cultural diversityNecessity and benefits of intercultural communicationJoin the debate: Will globalization result in the disappearance of local cultures?Case study: Migration and diversity in AustraliaPart 2: Understanding CommunicationThe multifaceted nature of communicationModels of communicationCurrent issues theorizing communicationCommunication and cultureJoin the debate: Universal or culture-specific theories of communication?Case study: hanging out in the public squarePart 3: Understanding CultureDefinitions and components of cultureCharacteristics of cultureSubculturesJoin the debate: Are we what we eat?Case study: mobile banking in rural Papua New GuineaPart 4: The Influence of Culture on PerceptionStages of the perception processThe influence of culture on perceptionPerception and intercultural communicationJoin the debate: Is ageism the fear of our future self?Case study: How are eastern Europeans perceived by the West?Part 5: Cultural and Value OrientationsHofstede's cultural dimensionsHall's high-and-low-context cultural dimensionKluckhohn and Strodtbeck's value orientationsSchwartz's cultural value theoryIntercultural communication ethicsJoin the debate: Should same-sex marriage be accepted across the world?Case study: Museums as a site of culturePart 6: Categorization, Subgroups and IdentitiesSocial categorization and identitiesSubgroup memberships and identitiesIdentities and intercultural communicationJoin the debate: Is identity what we have or what we perform?Case stuy: South African identity and apartheid in South AfricaPart 7: Verbal Communication and CultureThe components and characteristics of verbal codesLanguage, culture, and discourseCultural variations in verbal communicationLanguage and identityJoin the debate: 'Do the limits of my language mean the limits of my world?'Case study: How is politeness expressed across culturesPart 8: Nonverbal Communication and CultureCharacteristics and functions of nonverbal codesTypes of nonverbal communicationInfluence of culture on nonverbal communicationJoin the debate: How can we lie with our body language?Case study: Nonverbal expressions in politcis - the case of Vladimir PutinPart 9: Immigration and AcculturationMigration and cultural diversityDiversity and multiculturalismCulture shock and acculturation orientationsCross-cultural adaptationJoin the debate: to what extent should migrants be encouraged to maintain their heritage culture?Case study: the cronulla riotsPart 10: Developing Relationships with Culturally Different OthersDimensions and characteristics of human relationshipsStages of human relationship developmentCulture and human relationship developmentDeveloping intercultural relationshipsJoin the debate: Does communication technology bring us closer or set us further apart?Case study: Love by arrangement in IndiaPart 11: Managing Intercultural ConflictsPotential sources of intercultural conflictConflict stages and conflict management approaches and stylesInfluence of culture on conflict managementJoin the debate: When can conflict lead to productive and positive outcomes in workplaces?Case study: Hollywood celebrity activism in war-torn societiesPart 12: Mass Media, Technology, and Cultural ChangeGlobalization, technology, and mass mediaMass media and symbolic social realityMass media and cultural changeJoin the debate: Will the print media still maintain a place in the digital age?Case study: OhmyNews in South KoreaPart 13: Becoming an Effective Intercultural CommunicatorHomogenization and fragmentationGlobalization and localizationDeveloping intercultural competenceJoin the debate: Will our attitudes become more 'provincial' in the global economy?Case study: Doctors without borders

Product Details

  • ISBN13: 9781446285909
  • Format: Hardback
  • Number Of Pages: 384
  • ID: 9781446285909
  • ISBN10: 1446285901
  • edition: 2nd Revised edition

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  • Saver Delivery: Yes
  • 1st Class Delivery: Yes
  • Courier Delivery: Yes
  • Store Delivery: Yes

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