It is clear that the path from college to work has changed dramatically in recent years-current statistics show that half of young college graduates are either jobless or underemployed in positions that don't fully use their skills and knowledge. But landing a good job is not impossible! Authors Tori Randolph Terhune, a gainfully-employed young college graduate herself, and Betsy A. Hays, a college professor, show readers what they can do in college to successfully pave the way for future employment. The authors provide eleven easy-to-follow strategies for students to effectively use time on campus to start building a career.
Tori Randolph Terhune is a 2009 graduate of California State University, Fresno, with a B.A. in mass communication and journalism. By the time she walked across the stage to get her diploma, she had three years of experience in her field and an entry-level job in her desired industry. She was recognized as the Outstanding Public Relations Student by her department and as Rookie of the Year by the Public Relations Society of America's Central California Chapter. Betsy A. Hays, APR, Fellow PRSA, is a sought-after speaker and the lead public relations professor in the Department of Mass Communication and Journalism at California State University, Fresno.
Introduction 1: Start Now 2: Design, Build, and Protect Your Brand 3: Immerse Yourself - Inside and Outside the Classroom 4: Employ the Magic of 75/25 5: Master Every Conversation 6: Innovate to Stand Out 7: Allow for Wiggle Room and Celebration 8: Network, Network, Network. 9: Use New Media Tools 10: Become an Expert 11: Put it All Together