Now available in paperback format, No. 9 of the best-selling "Letterhead and Logo Design" series features the most creative and inspiring work in the field from well-known design leaders, new design firms, and cutting-edge artists. It includes everything identity, from logos to labels, business cards to envelopes, and the creative techniques and full-colour images portrayed in this broad range of work will inspire new design solutions for age-old challenges that beg for a fresh approach. Both design firms and their clients will find this an invaluable resource for inspiration and ideas that grab the viewer's attention and create a lasting impression.
Christopher Simmons, founding principal of MINE, is a designer, writer, and educator. He is an instructor in identity design at California College of the Arts and at Academy of Art University in San Francisco, and is a frequent lecturer on design issues at colleges, universities, and professional organisations. He is president of the San Francisco chapter of the American Institute of Graphic Arts.