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'If you want advice, forget the business schools and management seminars. If you want the true entrepreneurial spirit then look to the masters in antiquity, the giants who sculpted the world in which we live. Their methods may have been different, their environment harsher but their attitude was the same as any entrepreneur who has ever dreamt of building an empire.' - Midnight, K2 base camp. "Look Back To Get Ahead" takes ten historical figures and explores the lessons their lives and actions provide for people in the 21st century. By analysing Alexander the Great's motivational strategy, Genghis Khan's organizational structure and Julius Caesar's ability to multi-task successfully, we can learn from the great heroes of history how to maximise our potential and take advantage of every opportunity that comes our way to ensure a happy and thriving future for ourselves.
Michael Anthony is a 32 year old entrepreneur who runs his own business (an outdoor clothing company). He set off last year on an expedition to climb K2 - his climb was cut short when his Pakistani guide fell ill, and Michael carried him for four days back to base camp.
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- ID: 9780099453321
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