Nonprofit decision makers need to know how IT can help extend the reach and scope of their organizations. With contributions from the top experts in the nonprofit tech field, this book provides nonprofit decision makers with information to make smart, strategic decisions about technology. This book hones in on how to manage technology in an organization and offers practical advice on critical subject matter unfamiliar or mysterious to many in nonprofits. It offers a foundation of Information Technology (IT) and shows how technology can be strategically deployed in their organizations to better accomplish a nonprofit's mission.
Holly Ross is the executive director of The Nonprofit Technology Network (NTEN). Katrin Verclas is a former executive director and current board member of NTEN. She is an IT consultant and project manager. Alison Levine is a special projects fellow with NTEN and has worked in the nonprofit sector for over ten years. The Nonprofit Technology Network (NTEN) provides hands-on training, sector-wide research and a network of peers to nonprofit staff to help them effectively use technology in their work. They believe that technology allows nonprofits to work smarter, more efficiently, and with greater social impact.
Acknowledgments. The Authors. The Editors. Introduction. PART ONE: PLANNING AND PEOPLE. Chapter 1: Mission First: Achieving IT Alignment (Steve Heye). Chapter 2: Managing Technology Change (Dahna Goldstein). Chapter 3: Measuring the Return on Investment of Technology (Beth Kanter). Chapter 4: How to Decide: IT Planning and Prioritizing (Peter Campbell). Chapter 5: Finding and Keeping the Right People (James Weinberg, and Cassie Scarano). Chapter 6: Budgeting for and Funding Technology (Scott McCallum, and Keith R. Thode). PART TWO: THE TOOLS. Chapter 7: The Foundation: Introduction to IT and Systems (Kevin Lo, and Willow Cook). Chapter 8: Where Are Your Stakeholders, and What Are They Doing Online (Michael Cervino)? Chapter 9: Effective Online Communications (John Kenyon). Chapter 10: Donate Now: Online Fundraising (Madeline Stanionis). Chapter 11: Where Will We Be Tomorrow (Edward Granger-Happ)?