Mass Media Unleashed: How Washington Policymakers Shortchanged the American Public

Mass Media Unleashed: How Washington Policymakers Shortchanged the American Public

By: Carl R. Ramey (author)Paperback

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Description

Carl Ramey, a long-time Washington communications lawyer who has observed the policymaking process for thirty years, shines a critical light on the transformation of government policy since 1980 that has lead to vast changes in electronic media: more consolidation, less public service, and everything ruled by the bottom line. In Mass Media Unleashed, he argues that Washington policymakers must scrap the old regulatory system and write a new policy script designed to guarantee a broadcast service that is free, local, and dedicated to serving Americans as citizens, not just as consumers.

About Author

Carl R. Ramey is a communications attorney who, for thirty years, was on the front line of mass media policymaking in the nation's capital.

Contents

Chapter 1 PREFACE Chapter 2 1 THE RISE OF AMERICAN MASS MEDIA Chapter 3 2 GOVERNMENT REGULATION AND THE BUSINESS OF BROADCASTING Chapter 4 3 THE RISING TIDE OF DE-REGULATION Chapter 5 4 TODAY'S MEDIA MARKETPLACE Chapter 6 5 MASS MEDIA IN MODERN SOCIETY Chapter 7 6 EVALUATING MASS MEDIA PERFORMANCE IN A DE-REGULATORY ERA Chapter 8 7 THE MAKING OF MASS MEDIA POLICY Chapter 9 8 A MASS MEDIA POLICY FOR THE 21st CENTURY Chapter 10 Afterword

Product Details

  • ISBN13: 9780742555709
  • Format: Paperback
  • Number Of Pages: 346
  • ID: 9780742555709
  • weight: 445
  • ISBN10: 0742555704

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  • Saver Delivery: Yes
  • 1st Class Delivery: Yes
  • Courier Delivery: Yes
  • Store Delivery: Yes

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