
Selling Services: Sales 12.06 (Express Exec)
By
Patrick Forsyth (Author)
Paperback
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Description
The sales function is the front-line of any business. Keeping up with the latest sales techniques is essential, as well as ensuring you have a motivated, incentivised and focused sales team well-versed in the basics of selling, from identifying new prospects and getting repeat business to closing the deal. This module gives essential insight into all the key sales drivers such as account management, handling complex sales, selling services, FMCG selling, customer relationships and self-development for sales people.
About the Author
PATRICK FORSYTH is a leading authority in the field of strategy and business. He is head of Touchstone Training and Consultancy, an independent firm based in the UK, specializing in marketing consultancy, research and training on marketing issues, sales, communication and management skills. Patrick has established a reputation as a leading thinker and writer, and is the author of more than 20 successful business books.
More Details
- Contributor: Patrick Forsyth
- Imprint: Capstone Publishing Ltd
- ISBN13: 9781841124599
- Number of Pages: 128
- Packaged Dimensions: 125x174x11mm
- Packaged Weight: 113
- Format: Paperback
- Publisher: John Wiley and Sons Ltd
- Release Date: 2003-02-26
- Series: Express Exec
- Binding: Paperback / softback
- Biography: PATRICK FORSYTH is a leading authority in the field of strategy and business. He is head of Touchstone Training and Consultancy, an independent firm based in the UK, specializing in marketing consultancy, research and training on marketing issues, sales, communication and management skills. Patrick has established a reputation as a leading thinker and writer, and is the author of more than 20 successful business books.
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