Senior Living Communities: Operations Management and Marketing for Assisted Living, Congregate, and Continuing Care Retirement Communities (second edi

Senior Living Communities: Operations Management and Marketing for Assisted Living, Congregate, and Continuing Care Retirement Communities (second edi

By: Ben Pearce (author)Hardback

Up to 2 WeeksUsually despatched within 2 weeks


The demand for residential communities for seniors rises as the U.S. population continues to age. This growth means that new administrators and staff members often are learning by trial and error the complicated task of delivering high-quality and consistent services to elderly persons. While many new facilities have been successful, others have been plagued by a variety of administrative and financial difficulties. Senior Living Communities remains the definitive guide to managing these facilities. In this thoroughly updated and revised edition, Benjamin W. Pearce offers a wealth of sound advice and practical solutions. He discusses resident relations, operating methods, staffing ratios, department management, cost containment, sales and marketing strategies, techniques of financial analysis, budgeting, and human resources. New chapters address issues particular to dementia care and architecture, and the appendix contains a department-by-department audit of senior living operations. From the front lines to the boardroom, this book should be a part of every decision-making process for improving and maintaining assisted living, congregate, and continuing care retirement communities.

About Author

Benjamin W. Pearce is President and Chief Executive Officer of Potomac Homes Corporation.


Foreword, by Jim MooreAcknowledgmentsPart I: Administration1. Introduction2. Financial Principles3. Management and Human Resources4. Safety, Risk Management, and PrivacyPart II: President Services5. Concierge and Reception6. Resident Relations and Health7. Transportation8. Activities and Enrichment9. Food and Beverage Service10. Dining Services11. Housekeeping12. Laundry13. Maintenance and Capital ImprovementsPart III: Marketing and Sales14. Marketing15. Sales16. Coordinating the Move17. Managing Turnoever: Operating and Marketing Stabilized CommunitiesPart IV: Other18. Personal Care19. Caring for People with Memory Impairment20. Architectural Design ConsiderationsAppendixesA. Fifty Questions Frequently Asked by Residents and FamiliesB. The Development ProcessC. Operations AuditD. Financing OptionsE. Critical-Path Tasks for PreopeningIndex

Product Details

  • ISBN13: 9780801887178
  • Format: Hardback
  • Number Of Pages: 360
  • ID: 9780801887178
  • weight: 1043
  • ISBN10: 0801887178
  • edition: second edition

Delivery Information

  • Saver Delivery: Yes
  • 1st Class Delivery: Yes
  • Courier Delivery: Yes
  • Store Delivery: Yes

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