Description
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About the Author
Mary Portas is one of the world's foremost authorities on retail and brand communication, and is credited with turning Harvey Nichols from a staid department store into a modern fashion powerhouse.She is the founder of the creative communications agency Portas, which creates award-winning campaigns for brands including Habitat, Clarks and Mercedes-Benz. She regularly travels the world advising on retail strategy and frequently lectures on the theme of brands and retail.Mary is a fierce protector of the UK's high streets and has previously advised the British government on their future and continues her vociferous campaigning for high streets and communities. As Global Retail Ambassador for Save the Children she is the creator of seventeen Mary's Living & Giving charity shops, after she redefined the charity shop experience to put the local community at its heart, and in doing so raised millions of pounds.As well as contributing a column to the Telegraph for eight years, Mary has become a household name through her television series, including Mary Queen of Shops and, most recently, Mary Portas: Secret Shopper on Channel 4.
More Details
- Contributor: Mary Portas
- Imprint: Black Swan
- ISBN13: 9781784160319
- Number of Pages: 288
- Packaged Dimensions: 127x198x17mm
- Packaged Weight: 199
- Format: Paperback
- Publisher: Transworld Publishers Ltd
- Release Date: 2016-05-05
- Binding: Paperback / softback
- Biography: Mary Portas is one of the world's foremost authorities on retail and brand communication, and is credited with turning Harvey Nichols from a staid department store into a modern fashion powerhouse.She is the founder of the creative communications agency Portas, which creates award-winning campaigns for brands including Habitat, Clarks and Mercedes-Benz. She regularly travels the world advising on retail strategy and frequently lectures on the theme of brands and retail.Mary is a fierce protector of the UK's high streets and has previously advised the British government on their future and continues her vociferous campaigning for high streets and communities. As Global Retail Ambassador for Save the Children she is the creator of seventeen Mary's Living & Giving charity shops, after she redefined the charity shop experience to put the local community at its heart, and in doing so raised millions of pounds.As well as contributing a column to the Telegraph for eight years, Mary has become a household name through her television series, including Mary Queen of Shops and, most recently, Mary Portas: Secret Shopper on Channel 4.
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