Social media is an increasingly important part of academic life that can be a fantastic medium for promoting your work, networking with colleagues and for demonstrating impact. However, alongside the opportunities it also poses challenging questions about how to engage online, and how to represent yourself professionally.
This practical book provides clear guidance on effectively and intelligently using social media for academic purposes across disciplines, from publicising your work and building networks to engaging the public with your research. It is supported by real life examples and underpinned by principles of good practice to ensure you have the skills to make the most of this exciting medium.
You'll find advice on:
Using social media to publicise your work
Potential pitfalls and how to avoid them
The evolving role of social media in higher education
Defining digital scholarship
Managing your identity online
Finding time for social media
Near-future trends in academia.
Visit Mark's blog for more insights and discussion on social media academic practice at http://markcarrigan.net/
Mark Carrigan is a Digital Sociologist and Social Media Consultant. He is Digital Fellow at The Sociological Review and recently completed three years as Research Fellow in the Centre for Social Ontology at the University of Warwick. He co-convenes the Accelerated Academy with Filip Vostal. He's an assistant editor of Big Data & Society, associate social media editor of the International Journal of Social Research Methodology and a founding member of the editorial boards of Discover Society and the Journal of Applied Social Theory. Mark is the author of Social Media for Academics, published by SAGE in early 2016. This is the first book length guide to the use of social media within higher education and has been widely praised across a diverse range of reviews. He's a former managing editor of the LSE's British Politics and Policy blog and continues to be a research associate at the LSE's Public Policy Group where the award winning group of blogs is based.
Chapter 1: Social media and digital scholarship Chapter 2: Using social media to publicise your work Chapter 3: Using social media to build your network Chapter 4: Using social media for public engagement Chapter 5: Using social media to manage information Chapter 6: Professional identity in an age of social media Chapter 7: Communicating effectively online Chapter 8: Finding the time for social media Chapter 9: The future landscape of academic social media