Sport Management (Active Learning in Sport Series)

Sport Management (Active Learning in Sport Series)

By: Karen Bill (editor)Paperback

Only 2 in stock

£25.19 RRP £27.99  You save £2.80 (10%) With FREE Saver Delivery

Description

This is a core text for all those on Sport Management and Sports Studies courses. It examines both traditional business elements and the new functional areas of management in sport. Key chapters on marketing, finance, entrepreneurship, and event management are included, and the book as a whole provides a critical understanding of the complex and dynamic relationship between sport, business and management. The reader is supported through accessible theoretical explanation, real-life examples and case studies, learning activities and guidance on further study.

About Author

Karen Bill is Associate Dean in the School of Sport, Performing Arts and Leisure at the University of Wolverhampton. She is an Entrepreneurship Fellow at the National Council for Graduate Entrepreneurship.

Contents

Introduction An overview of sport management Enhance graduate employability in sport Sports marketing Financial accountability in sports organisations Strategic management Human resource management Planning, monitoring, controlling and evaluating sports organisations Sports entrepreneurship Risk management and the sport manager Sports development Managing events Funding, investment and sponsorship in sport Sport and the law Sustainability for sports management

Product Details

  • ISBN13: 9781844452637
  • Format: Paperback
  • Number Of Pages: 256
  • ID: 9781844452637
  • weight: 530
  • ISBN10: 1844452638

Delivery Information

  • Saver Delivery: Yes
  • 1st Class Delivery: Yes
  • Courier Delivery: Yes
  • Store Delivery: Yes

Prices are for internet purchases only. Prices and availability in WHSmith Stores may vary significantly

Close