Have you ever faced the challenge of needing to raise funds for your school, church, village hall or local community group? Yes? Then this book is for you! Whatever you need to know - it's here. Whatever you need to achieve - this book tells you how to do it. 'The Volunteer Fundraiser's Handbook' is the essential companion for all those who need to raise funds but can't afford to retain or employ professionals. The author, Jimmy James, has spent more of his working life in fundraising than in any other activity - and much of his free time as well engaged in voluntary charitable work. Working with volunteers and professionals in many fields, he has successfully raised millions of pounds for a wide variety of charities throughout the United Kingdom and overseas. Now you have the opportunity to benefit from his experience. 'The Volunteer Fundraiser's Handbook' takes you through every stage of charity fundraising - from the setting up of a charity, through the planning and preparation of a fundraising campaign, and leading to chapters dealing with all the major sources of funds a small charity might wish to access, together with advice on tax reclaiming and public relations.You have a fundraising problem?
'The Volunteer Fundraiser's Handbook' is your solution! The author is donating part of his royalties to Brainwaves, a charity that improves children's mobility, communication skills, and learning potential, through a range of educational and physical therapies. The book also includes a Foreword by Includes a Foreword by Sir Stuart Etherington, Chief Executive, National Council for Voluntary Organisations.
Jimmy James is the founder and Principal of Minerva Fundraising Consultancy which has been providing successful fundraising solutions for small and medium size charities throughout the UK and overseas since 1997. He has been a Member of the Institute of Fundraising since 1996, and holds the Institute's Diploma in Fundraising. In 2004 Jimmy was one of the first UK fundraising professionals to be awarded the Certified Fundraising Executive certification from CFRE International. Jimmy is also a Fellow of the Chartered Management Institute.
Foreword Preface Acknowledgements Glossary Chapter 1: Introducing charities What is (a) charity? Should your organisation become a charity or not? How does your organisation become a charity? What is a Governing Document? Who are trustees? Chapter 2: Starting your fundraising campaign How did fundraising start? The principles of fundraising Is your charity in good health? Fundraising outside a campaign Before your campaign starts What is your project? How much is your project going to cost? Making your campaign work The Case Statement The Case for Support Financial programme Checklist Appendix A: BUSINESS PLANS Appendix B: ORGANISATION OF THE CAMPAIGN MANAGEMENT TEAM Appendix C: CAMPAIGN MANAGEMENT TEAM - SAMPLE TERMS OF REFERENCE Appendix D: SAMPLE CAMPAIGN SECRETARY JOB DESCRIPTION Appendix E: CASE STATEMENT Chapter 3: The preparation phase The Fundraising Programme Research Training Planning Checklist Appendix A: FUNDRAISING PROGRAMME Chapter 4: First steps Previous fundraising Good housekeeping Existing income Tax efficient giving schemes Use of facilities Recycling Checklist Appendix A: HMRC and PAYROLL GIVING Chapter 5: Trusts and foundations Research tools Trust application plan Further research Making your submission Your application Checklist Appendix A: RESEARCHING GRANT-MAKING TRUSTS Appendix B: SAMPLE TRUST LETTER Chapter 6: Statutory funds, the National Lottery and funds from Europe Statutory sources National Government Statutory funds application plan Local Government statutory funds application plan The Landfill Communities Fund The National Lottery Funds from Europe Checklist Appendix A: DEMONSTRATING OUTCOMES Chapter 7: Corporate donors Why do companies give? Aim Which firms might give? The List Preparing 'The Ask' Continuing relationships Checklist Chapter 8: Wealthy individuals Celebrities and the 'Great & Good' Initial research Next steps Checklist Appendix A: EVALUATING INDIVIDUAL DONORS AND OTHER KEY SUPPORTERS Appendix B: ORGANISING A TRAINING SESSION Appendix C: UNDERTAKING A PERSONAL APPROACH TO WEALTHY INDIVIDUALS Appendix D (i): ORGANISING FUNDRAISING RECEPTIONS Appendix D (ii): FUNDRAISING RECEPTIONS SAMPLE FOLLOW-UP LETTER Chapter 9: Tax-efficient giving Gift Aid Covenants Gifts of shares Gifts of assets Gifts-in-kind Payroll Giving Setting up a Payroll Giving Scheme VAT Appendix A: SAMPLE GIFT AID CERTIFICATE Appendix B: SAMPLE COVENANT Chapter 10: Public relations Stage One - Preparation Stage 2 - Setting the scene Stage 3 - discussions with the media Stage 4 - The PR Plan Wider PR Checklist Appendix A: PUBLIC RELATIONS TRAINING Appendix B: WEBSITE FUNDRAISING PAGES AIDE MEMOIRE Chapter 11: Community fundraising Organisation Events Sales Community activities Street collections Lotteries and Raffles Auctions Recycling On-line Birthday, Christmas, wedding presents and funeral donations Challenge events Crowdfunding Checklist Chapter 12: Support material Brochures and leaflets DVDs Souvenirs Checklist Chapter 13: And finally - Finale Event Closing the Campaign Office Checklist Appendix A: LEGACY CAMPAIGNS - KEY POINTS References Professional bodies Books/pamphlets Websites Index
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