Tourism, Magic and Modernity: Cultivating the Human Garden (New Directions in Anthropology)
By
David Picard (Author)
Hardback
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Description
Drawing from extended fieldwork in La Reunion, in the Indian Ocean, the author suggests an innovative re-reading of different concepts of magic that emerge in the global cultural economics of tourism. Following the making and unmaking of the tropical island tourism destination of La Reunion, he demonstrates how destinations are transformed into magical pleasure gardens in which human life is cultivated for tourist consumption. Like a gardener would cultivate flowers, local development policy, nature conservation, and museum initiatives dramatise local social life so as to evoke modernist paradigms of time, beauty and nature. Islanders who live in this 'human garden' are thus placed in the ambivalent role of 'human flowers', embodying ideas of authenticity and biblical innocence, but also of history and social life in perpetual creolisation.
About the Author
David Picard is a Senior Research Fellow at the Centre for Research in Anthropology (CRIA) at New University of Lisbon, Portugal. He holds a PhD in anthropology from the University of La Reunion, Indian Ocean and has been a Visiting Scholar at the University of California, Berkeley.
More Details
- Contributor: David Picard
- Imprint: Berghahn Books
- ISBN13: 9780857452016
- Number of Pages: 206
- Packaged Dimensions: 152x229mm
- Packaged Weight: 408
- Format: Hardback
- Publisher: Berghahn Books
- Release Date: 2011-09-01
- Series: New Directions in Anthropology
- Binding: Hardback
- Biography: David Picard is a Senior Research Fellow at the Centre for Research in Anthropology (CRIA) at New University of Lisbon, Portugal. He holds a PhD in anthropology from the University of La Reunion, Indian Ocean and has been a Visiting Scholar at the University of California, Berkeley.
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