A practical guide based on a proprietary skill assessment tool-a Myers-Briggs for presenters-that provides tips and strategies that address the core element for becoming a successful presenter: YOU
A whopping 30 million presentations are delivered every day. How do you stand out in this sea of competition? There's only one way to start: Know thyself.
The first-of-its-kind, the Badge skill-assessment system helps you discover what type of presenter you naturally are. These include:
* The Creator: a forward-thinking innovator energized by the next big thing (Steve Jobs or Walter White from Breaking Bad)
* The Liberator: an optimistic visionary who loves to inspire (Tony Robbins or William Wallace from Braveheart)
* The Scholar: an always-curious learner informed by their own wisdom (TED speaker Jill Bolte Taylor or Data from Star Trek )
* The Performer: a one-man show who can transform any dull message (Jerry Seinfeld or Sam Malone from Cheers)
. . . among others
The book offers practical and actionable persona-specific advice designed to help you make the most impactful presentations possible. Once you've mastered your persona, explore others you'd like to experiment with and learn from, to become the strongest, most well-rounded communicator you can be-so you can razzle-dazzle any audience on any topic anytime.
Scott Schwertly is the CEO of Ethos3, an award-winning presentation design and training company, with national and international clients ranging from Fortune 500 companies to such influencers as Guy Kawasaki. It has served almost 600 clients in 20 countries and has designed more than 1,300 presentations. He is also the author of How to Be a Presentation God. Sunday Mancini is the Content Manager at Ethos3, with many years of presentation-writing experience. In this position, she works directly with some of the biggest brands in the world, including Google. Prior to Ethos3, she worked for various startups in Silicon Valley.
Acknowledgments Introduction: What Is Badge? Chapter 1: Exploring the Profiles Part I: The 16 Profiles Chapter 2: The Activator Chapter 3: The Advocator Chapter 4: The Befriender Chapter 5: The Captivator Chapter 6: The Creator Chapter 7: The Curator Chapter 8: The Demonstrator Chapter 9: The Director Chapter 10: The Educator Chapter 11: The Liberator Chapter 12: The Navigator Chapter 13: The Performer Chapter 14: The Producer Chapter 15: The Scholar Chapter 16: The Scientist Chapter 17: The Soldier Part II: The 4 Quadrants Chapter 18: Be Your Best Badge Profile Chapter 19: Quadrant 1: Exploration Chapter 20: Quadrant 2: Sharing Chapter 21: Quadrant 3: Response Chapter 22: Quadrant 4: Durability Chapter 23: Into the Wild Appendix: Extra Treats Notes Index