Building Corporate Soul: Powering Culture & Success with the Soul System(tm)
By
Ralf Specht (Author)
Hardback
In Stock
Quantity
Description
Companies with corporate soul are superior-both in business performance and in being good corporate citizens. Building Corporate Soul sets out to transform the performance and value of organizations and to make soul-less companies a thing of the past. Ralf Specht's unique framework, The Soul System (TM), aligns value-creating employee behaviors with corporate strategy through shared understanding and shared purpose. Companies that operate within this framework outperform their peers by a factor of 3 compared with Dow Jones over 5 years, proving that leadership behaviors that build soul are synonymous with the behaviors that build success. Targeting existing and future global leaders, this is the first book to provide a sound framework for implementation as well as demonstrating (via the Soul Index) that this approach is commercially viable.
About the Author
Ralf Specht is a visionary business leader and creator of the Soul System(TM), a framework that aligns value-creating employee action with broader corporate strategy through shared understanding & shared purpose. As a founding partner of Spark44, he was the architect of an innovative, industry-first joint venture with Jaguar Land Rover which he grew to a global revenue of $100+m and 1,200 employees. Previously, he consulted with global companies and brands for more than two decades with McCann Erickson. He is the author of Building Corporate Soul: Powering Culture & Success with the Soul System(TM)from Fast Company Press, and the forthcoming Beyond the Startup: Sparking Operational Innovations for Global Growth. His driving vision is to make soul-less companies a thing of the past.
More Details
- Contributor: Ralf Specht
- Imprint: Fast company Press
- ISBN13: 9781639080021
- Number of Pages: 288
- Packaged Dimensions: 152x229mm
- Format: Hardback
- Publisher: Greenleaf Book Group LLC
- Release Date: 2022-01-27
- Binding: Hardback
- Biography: Ralf Specht is a visionary business leader and creator of the Soul System(TM), a framework that aligns value-creating employee action with broader corporate strategy through shared understanding & shared purpose. As a founding partner of Spark44, he was the architect of an innovative, industry-first joint venture with Jaguar Land Rover which he grew to a global revenue of $100+m and 1,200 employees. Previously, he consulted with global companies and brands for more than two decades with McCann Erickson. He is the author of Building Corporate Soul: Powering Culture & Success with the Soul System(TM)from Fast Company Press, and the forthcoming Beyond the Startup: Sparking Operational Innovations for Global Growth. His driving vision is to make soul-less companies a thing of the past.
Delivery Options
Home Delivery
Store Delivery
Free Returns
We hope you are delighted with everything you buy from us. However, if you are not, we will refund or replace your order up to 30 days after purchase. Terms and exclusions apply; find out more from our Returns and Refunds Policy.