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Contemporary Consumption, Consumers and Marketing: Cases from Generations Y and Z
By
Brendan Canavan (Author)
Hardback
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Description
Also available on eBook for £39.99. Click here to purchase from Rakuten Kobo
About the Author
Brendan Canavan is Senior Lecturer in Marketing at University of Huddersfield, UK.
More Details
- Contributor: Brendan Canavan
- Imprint: Routledge
- ISBN13: 9780367820923
- Number of Pages: 162
- Packaged Dimensions: 174x246mm
- Packaged Weight: 444
- Format: Hardback
- Publisher: Taylor & Francis Ltd
- Release Date: 2020-12-29
- Binding: Hardback
- Biography: Brendan Canavan is Senior Lecturer in Marketing at University of Huddersfield, UK.
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