On Trend: The Business of Forecasting the Future
By
Devon Powers (Author)
Hardback
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Description
Also available on eBook for £8.99. Click here to purchase from Rakuten Kobo
About the Author
Devon Powers is an associate professor of advertising at Temple University. She is the author of Writing the Record: The Village Voice and the Birth of Rock Criticism and coeditor of Blowing Up the Brand: Critical Perspectives on Promotional Culture.
More Details
- Contributor: Devon Powers
- Imprint: University of Illinois Press
- ISBN13: 9780252042874
- Number of Pages: 232
- Packaged Dimensions: 152x229x20mm
- Packaged Weight: 426
- Format: Hardback
- Publisher: University of Illinois Press
- Release Date: 2019-10-16
- Binding: Hardback
- Biography: Devon Powers is an associate professor of advertising at Temple University. She is the author of Writing the Record: The Village Voice and the Birth of Rock Criticism and coeditor of Blowing Up the Brand: Critical Perspectives on Promotional Culture.
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