Place Event Marketing in the Asia Pacific Region: Branding and Promotion in Cities (Routledge Contemporary Perspectives on Urban Growth, Innovation and Change)
By
Waldemar Cudny (Contributor)
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About the Author
Waldemar Cudny is an Associate Professor in Faculty of Geographical Sciences at The University of Lodz, Poland. He specialises in urban, tourism geography, and event studies. His publications include such books as City Branding and Promotion: The Strategic Approach and Urban Events, Place Branding and Promotion: Place Event Marketing.
More Details
- Contributor: Waldemar Cudny
- Imprint: Routledge
- ISBN13: 9781032061016
- Number of Pages: 182
- Packaged Dimensions: 156x234mm
- Packaged Weight: 453
- Format: Paperback
- Publisher: Taylor & Francis Ltd
- Release Date: 2023-05-31
- Series: Routledge Contemporary Perspectives on Urban Growth, Innovation and Change
- Binding: Paperback / softback
- Biography: Waldemar Cudny is an Associate Professor in Faculty of Geographical Sciences at The University of Lodz, Poland. He specialises in urban, tourism geography, and event studies. His publications include such books as City Branding and Promotion: The Strategic Approach and Urban Events, Place Branding and Promotion: Place Event Marketing.
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